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PRIVACY POLICY

Effective Date: 03/17/2026

Last Updated: 11/04/2026

This Privacy Policy explains how Becker Aesthetics & Plastic Surgery (also referred to as, “we,” “our,” or “us”) collects, uses, discloses, stores, and protects personal data of New Jersey residents in accordance with the New Jersey Data Protection Act (“NJDPA”), N.J.S.A. 56:8-166.4 et seq. This Privacy Policy applies to personal data collected through our website, mobile applications, products, services, communications, and other interactions with consumers (collectively, the Website”). The company, and its affiliates/subsidiaries, who are located throughout the world (collectively, the “Company”) operate this Website.

We understand that your decision to undergo a medical procedure is deeply personal. Every aspect of our practice is designed to honor your trust, protect your privacy, and to ensure the confidentiality of your personal and health information in accordance with the Health Insurance Portability and Accountability Act (“HIPAA”) and any applicable state and federal privacy laws. Accordingly, we have implemented the measures below to protect the personal data we process about you (“Personal Data”).

Chapter I
About Us & Scope

OUR BUSINESS

Becker Aesthetics & Plastic Surgery brings together board-certified surgeons and highly trained injectors offering comprehensive surgical and non-surgical care. We prioritize thoughtful consultations, patient education, and customized treatment plans designed to achieve safe, natural results.

GLOBAL PRIVACY STATEMENT

As part of our commitment to our customers’ privacy, we want you to be familiar with how we collect, use and disclose data.

This Privacy Policy describes the privacy practices of the Company for data that we collect:

By using our website and services, you agree to the terms and conditions of this Privacy Policy.

PLEASE READ OUR PRIVACY POLICY AND TERMS OF USE, WHICH ARE LINKED HEREIN AND INCORPORATED BY REFERENCE, IN THEIR ENTIRETY BEFORE BROWSING THE WEBSITE.

ACCESSING, USING OR BROWSING THE WEBSITE INDICATES THAT YOU HAVE READ, UNDERSTOOD AND ACCEPTED THESE TERMS AND THE PRIVACY POLICY. FAILURE TO ACCEPT THESE TERMS AND POLICIES PROHIBITS YOU FROM USING THE WEBSITE. IF YOU ARE ACCESSING THE WEBSITE ON BEHALF OF AN ENTITY, YOU REPRESENT AND WARRANT THAT YOU HAVE FULL AUTHORITY TO BIND THAT ENTITY TO THESE TERMS.

As part of our commitment to our customers’ privacy, we want you to be familiar with how we collect, use and disclose data. This Privacy Policy describes the privacy practices of the Company concerning data that we collect through:

SCOPE

Except as set forth in the Exclusions Section of this Policy, our Privacy Policy applies to all Personal Data gathered for and on behalf of the Company through the various websites that link or refer to the Company (such as websites or applications operated by or on behalf of the Company and HTML-formatted email messages) together with any and all offline sources including sales and marketing activities (collectively, the “Sources”). By using the Sources, you consent to the data collection and use practices described in this Policy.

Exclusions

Third-Party Sites. The Sources may link to or provide the ability to connect with non-Company websites, social networks or applications (“Third-Party Sites”). Clicking on those links or enabling those connections may allow the third party to collect or share information about you. Those Third-Party Sites are beyond the Company’s control and are subject to the terms of the Third-Party Sites’ privacy policies, and not the terms of this Policy. We encourage you to check the privacy policies and terms of use of any Third-Party Sites before providing your information to them. The Company is not responsible for the privacy practices or content of Third-Party Sites.

Customer Contracts. This Policy does not apply to the information that we process in connection with providing services to our customers under our contracts with them. Our processing of such information is governed by our customer contracts and other relevant privacy policies.

Effect of Other Policies

The Company has additional privacy policies or terms that are tailored for the different ways your Personal Data is collected by different Company lines of business or functions. If you receive a privacy Policy provided to you for a specific purpose, the terms of the more specific Policy or contract will control your interaction with the Company to the extent that Policy conflicts with this Policy.

Chapter II
Information We Collect

INFORMATION WE COLLECT

When you visit our Website or otherwise interact with the Company (such as when you register for conferences, download content from us, answer surveys), we may collect the Protected Health Information (“PHI”) and other information listed below about you.

Protected Health Information (“PHI”)

Personal Information

Website Information

HOW WE OBTAIN INFORMATION ABOUT YOU

Chapter III
How We Use & Share Data

HOW WE USE YOUR INFORMATION

We use your information solely for purposes related to your care and our practice operations:

YOUR HIPAA RIGHTS

Under HIPAA, you have specific rights regarding your health information:

To exercise these rights or request more information, please contact our Privacy Officer using the information provided at the end of this Privacy Policy.

WEBSITE FORMS ARE NOT HIPAA-COMPLIANT

Our Website’s contact forms, chat widget, and consultation request forms are NOT HIPAA-compliant secure channels. Please:

PHOTOGRAPHY & BEFORE/AFTER IMAGES

Medical photography is an essential part of surgical care, used for treatment planning, surgical records, and evaluating your results.

Clinical Use: Photographs taken for your medical record are used solely for your treatment and are protected as part of your PHI.

Marketing Use: We will never use your photographs for marketing, educational purposes, or display on our website without your explicit written consent. If you choose to allow us to share your photographs, you may withdraw consent at any time.

All photographs are stored securely and accessed only by authorized staff involved in your care.

WHEN WE SHARE YOUR INFORMATION

We do not sell, trade, or share your PHI except in the following limited circumstances:

Chapter IV
Security & Retention

HOW WE PROTECT YOUR INFORMATION

When you give us personal information, we take steps to ensure that appropriate technical and organizational controls are in place to protect it. Any sensitive information is encrypted and protected with SSL. When you are on a secure page, a lock icon will appear in your browser window.

Information you provide to us by email is transmitted normally over the Internet, and this can never be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your information, we make our best effort to ensure its security on our systems.

We implement comprehensive security measures to protect your information:

While we employ industry-standard safeguards, no system is completely secure. We continuously update our practices to maintain the highest level of protection.

HOW LONG YOUR INFORMATION IS RETAINED

We retain your medical records and health information as required by New Jersey law and medical board regulations. This data is retained for no longer than is necessary for the purposes it was collected for. For example:

After the retention period, records are securely destroyed in accordance with HIPAA requirements.

SENSITIVE PERSONAL DATA

We do not generally seek to collect Sensitive Personal Data (which is also known in certain jurisdictions as special categories of Personal Data) through the Sources. The term “Sensitive Personal Data” refers to categories of personal data identified by data privacy laws as requiring special treatment, including in some circumstances the need to obtain explicit consent from you. These categories generally include racial or ethnic origin, political opinions, financial background, religious or similar beliefs, sexual life, trade union membership or affiliations, individual medical records and history, physical, mental or physiological health condition or genetic or biometric information, ideological views or activities, information on social security measures, or administrative or criminal proceedings and sanctions which are treated outside pending proceedings.

If the Company seeks to collect Sensitive Personal Data, we will do so in accordance with applicable law. Unless we have specifically requested such data, however, we ask that you not send to us, nor share with us, any Sensitive Personal Data.

CHILDREN’S PRIVACY

We are committed to protecting the privacy of children. For that reason, we do not knowingly collect or maintain personally identifiable information from any person we actually know is under the age of 13. No aspect of the Sources are structured to attract anyone under age 13. If we determine that we have collected information about individuals under the age of 13 (or, in certain jurisdictions, 16) through our Sources, we will delete that information. Where applicable, processing personal data of known children complies with the NJDPA and the Children’s Online Privacy Protection Act (“COPPA”).

WITHDRAWAL OF CONSENT

In certain jurisdictions, when we process Personal Data based on your consent or your explicit consent, you have the right to withdraw your consent in whole or in part at any time. Where applicable, once we have received notification that you have withdrawn your consent, we will no longer Process the Personal Data for the purpose(s) to which you originally consented unless there are compelling legitimate grounds that override your interests, rights and freedoms (for example, to comply with a legal obligation), or for the establishment, exercise, or defense of legal claims. If we processed Personal Data for direct marketing purposes, you have the right to object at any time, in which case we will no longer process your Personal Data for such purposes. The withdrawal of your consent does not affect the lawfulness of such processing that occurred before its withdrawal. Should you withdraw consent to future processing of your Personal Data, we may not be able to contact or interact with you as originally planned when you first provided your consent.

CROSS-BORDER TRANSFERS

The Company operates on a global basis, and your Personal Data may be transferred, accessed and stored globally as necessary for the uses stated in this Policy, or in another Policy or agreement provided to you. We have taken measures to protect the confidentiality, integrity, availability, and security of Personal Data when it is transferred. By using the Sources (and if required by law), you consent to the transfer of information to countries outside of your country of residence.

It is the Company’s practice to enter into appropriate contracts that require recipients to whom we transfer Personal Data to comply with applicable data protection laws. Where required, we implement standard contractual clauses approved by the relevant regulatory body, including by the European Commission.

Chapter V
Choices & Partners

YOUR OPTIONS REGARDING RECEIVING INFORMATION FROM THE COMPANY

You have a choice about whether or not you wish to receive information from us. If you do not want to receive direct marketing communications from us, then you can select your choices by ticking the relevant boxes situated on the form used to collect your information.

We’re committed to putting you in control of your data so you’re free to change your marketing preferences (including to tell us that you don’t want to be contacted for marketing purposes) at any time.

We will not use your personal information for marketing purposes if you have indicated that you do not wish to be contacted and will retain your details on a suppression list to help ensure that we do not continue to contact you. However, we may still need to contact you for administrative purposes.

You may have an opportunity to elect to receive recurring informational/promotional email from us. Our email correspondence will include instructions on how to update certain Personal Data and how to unsubscribe from our emails. Please follow the instructions in the emails to opt-out of an email. We will unsubscribe you from that newsletter or other programs within 30 business days.

Also, some of our business partners that collect information about your activity on or through the Sources may be members of organizations or programs that provide you with choices regarding the use of your browsing behavior or mobile application usage for purposes of targeted advertising. You may opt out of receiving targeted advertising on websites through members of the Network Advertising Initiative or the Digital Advertising Alliance. European users may opt out of receiving targeted advertising on websites through members of the European Interactive Digital Advertising Alliance by selecting the user’s country and then clicking “Choices” (or similarly-titled link). Please note that we also may work with companies that offer their own opt-out mechanisms and may not participate in the opt-out mechanisms linked above.

In addition, your mobile device settings may provide functionality to limit our, or our partners’ ability to engage in ad tracking or targeted advertising using the advertising ID associated with your mobile device. If you choose to opt-out of targeted advertisements, you will still see advertisements online, but they may not be relevant to you. Even if you do choose to opt-out, not all companies that serve online behavioral advertising participate in these opt-out programs, so you may still receive some cookies and tailored advertisements from companies that are not listed.

Feel free to contact us via any of the methods listed on the Website to discuss your preferences with respect to marketing contacts.

OUR PROCESSING PARTNERS AND CONNECTED THIRD PARTIES

Mail Handling By Google And Rackspace

Our mail servers are hosted by Google and Rackspace. Mails that are sent to us are stored on those servers.

Google LLC
1600 Amphitheatre Parkway
Mountain View, CA 94043
Privacy Policy: https://policies.google.com/privacy?hl=en

Rackspace
1 Fanatical Pl City of Windcrest
San Antonio, TX 78218
Privacy Center: https://www.rackspace.com/information/legal/privacycenter

Payment

Paypal Payment

You may choose PayPal as a payment processor in our shop. With your purchase, we automatically transmit the data of the data subject to Paypal. By selecting this payment option, you agree to the transfer of personal data required for payment processing. The personal data transferred to PayPal is first name, last name, address, email address, IP address and other data necessary for payment processing.

Paypal Corporate Headquarters
2211 North First Street
San Jose, California 95131
Privacy Policy: https://www.paypal.com/us/legalhub/paypal/privacy-full

Stripe Payment

You may choose credit card payments in our online shop. We may use Stripe as a payment processor. We automatically transmit the data of the data subject to Stripe. By selecting this payment option, you agree to the transfer of personal data required for payment processing. The personal data transferred to stripe is first name, last name, address, email address, IP address and other data necessary for payment processing.

Stripe
185 Berry Street, Suite 550
San Francisco, CA 94107
Privacy Policy: https://stripe.com/privacy

Web Hosting

This website and its database may be stored on virtual server machines by Kinsta Inc.

Kinsta Inc.
8605 Santa Monica Blvd #92581
West Hollywood, CA 90069
Privacy Policy: https://kinsta.com/legal/privacy-policy/

Marketing & Analytics

Google Analytics

We use Google Analytics service to measure traffic and user behavior on our website. Our Google Analytics code is configured to anonymize user IP addresses. So your personal IP address is not collected by Google.

If you’d like to opt out of tracking by Google Analytics, visit the Google Analytics opt-out page: https://tools.google.com/dlpage/gaoptout

Hotjar

We may be using a service called Hotjar to analyze the performance and conversion on this site.

You can learn more about Hotjar and the data it stores in their privacy policy: https://trust.contentsquare.com/

You can learn more about the cookies Hotjar stores from their cookie information or opt out of the Hotjar cookies on this page: cookies: https://help.hotjar.com/hc/en-us/articles/36819956719505-Cookies-on-hotjar-com opt-out: https://trust.contentsquare.com/?itemUid=fa5c0555-943f-40a3-834a-379d4b083b97

Popup Maker

We may be using a plugin called Popup Maker. Popup Maker anonymously tracks popup views and conversions. Subscriber information is retained in the local database indefinitely for analytic tracking purposes and for future export. You can learn more about Popup Maker and the data it stores in their privacy policy: https://popupmaker.com/privacy/

Data will be exported or removed upon user request via the existing Exporter or Eraser. If syncing data to a 3rd party service (for example Mailchimp), data is retained there until unsubscribed or deleted.

Popup Maker does not send any user data outside of your site by default. If you have extended our subscription forms to send data to a 3rd party service such as Mailchimp, user info may be passed to these external services. These services may be located abroad.

iContact

We may be using a service called iContact to send you marketing communications by email, text and telephone. You can learn more about iContact and the data it stores in their privacy policy: https://www.icontact.com/legal/privacy/

MailChimp

We may be using a service called MailChimp to send you marketing communications by email, text and telephone. You can learn more about MailChimp and the data it stores in their privacy policy: https://www.intuit.com/privacy/statement/?kref=Kmh2GyYHWSCp&kuid=2f756cef-2b3a-4847-adc4-7a59a6516ffb-1784839342

MyMedLeads

We may be using a service called MyMedLeads to automate the lead-to-patient tracking and conversion process. You can learn more about MyMedLeads and the data it stores in their privacy policy: https://www.mymedleads.com/privacy/

Chapter VI
Your Privacy Rights

YOUR RIGHTS AS A DATA SUBJECT

In some jurisdictions (for example, the Member States of the European Union) you may be entitled to certain rights in and to your Personal Data, subject to certain conditions and exceptions contained in applicable law. These rights may include the following:

To protect your privacy and the security of your Personal Data, we will take reasonable steps to verify your identity before complying with such rights requests.

Should you have questions about the Personal Data that we process, or if you have a question, concern, or would like to exercise your legal rights in and to your Personal Data, please contact us via any of the methods listed on the Website to discuss your preferences with respect to privacy and/or marketing contacts.

DISPUTE AND COMPLAINT RESOLUTION

Any questions, concerns, or complaints regarding the use of your Personal Data should be directed to the Company using the contact information presented above.

If you are located in certain jurisdictions, such as the European Union, you also have the right to raise a complaint about the collection or use of your Personal Data to your local regulator. For residents of the European Union, you may access the contact information for the Supervisory Authority for the Member State in which you reside. For residents of the United Kingdom, you may contact the Information Commissioner’s Office.

GENERAL DATA PROTECTION REGULATION

As a data controller, we will only use your Personal Data in compliance with applicable law. For example, under the General Data Protection Regulation (“GDPR”), we may be required to have a legal basis for processing your Personal Data. The purpose for which we use and process your information and the legal basis on which we carry out each type of processing is explained in the table below. Note that we may process your personal data for more than one legal basis.

The legal entity that is the data controller of your Personal Data is the entity located in your jurisdiction and with which you interacted to provide your Personal Data and/or another company’s legal entity with which you interacted to provide your Personal Data (if you did not interact with a local legal entity). A current list of all the Company entities globally can be found at our office locations. You can contact the entity acting as a data controller through our Privacy Officer, using the contact information provided in this Policy.

Purposes for which we will Process Information
Legal Basis for Processing under the GDPR, if applicable
To provide you with information and materials you request from us.
It is in our legitimate interests to respond to your queries and to provide any information and materials requested to generate and develop business. To ensure we offer an efficient service, we consider this use to be proportionate and will not be prejudicial or detrimental to you.
To personalize our services and products and the Sites to you.
It is in our legitimate interests to improve the Site to enhance your experience on the Site, to facilitate system administration and better our services. We consider this use to be proportionate and will not be prejudicial or detrimental to you.
To update you on services and products we offer.
It is in our legitimate interests to market our services and products. We consider this use to be proportionate and will not be prejudicial or detrimental to you. For direct marketing sent by email to new contacts, we need your consent to send unsolicited direct marketing.
To send you information regarding changes to our policies, other terms and conditions, and other administrative information.
It is in our legitimate interest to ensure that any changes to our policies, other terms and administrative information are communicated to you. We consider this use to be necessary for our legitimate interests and will not be prejudicial or detrimental to you.
To administer the Sites including troubleshooting, data analysis, testing, research, statistical and survey purposes. To help keep the Sites safe and secure
For these categories, it is in our legitimate interests to continually monitor and improve our services and your experience of the Sites and to have network security. We consider this use to be necessary for our legitimate interests and will not be prejudicial or detrimental to you.
To measure or understand the effectiveness of any marketing we provide to you and others, and to deliver relevant marketing to you.
It is in our legitimate interests to continually improve our offering and to develop our business. We consider this use to be necessary to effectively generate business and will not be prejudicial or detrimental to you.
To enforce the terms and conditions and any contracts entered into with you.
It is in our legitimate interests to enforce our terms and conditions of service. We consider this use to be necessary for our legitimate interests and proportionate and will not be prejudicial or detrimental to you

For additional details we recommend you consult the guidance published by the UK’s Information Commissioner’s Office at https://ico.org.uk/

NEW JERSEY DATA PROTECTION ACT REQUIRED DISCLOSURES

In addition to the above protections, the New Jersey Data Protection Act (“NJDPA”) requires data controllers to provide consumers with clear and meaningful disclosures regarding the processing of personal data. Accordingly:

Policy of Consumer Rights

New Jersey residents have the right to:

To exercise any of these rights, please contact us using the information provided above.

CALIFORNIA CONSUMER PRIVACY ACT (CCPA)

California enacted the California Consumer Privacy Act, which affords our customers who are California residents to request certain information regarding the disclosure of certain personal information to third parties for their direct marketing purposes. The CCPA went into effect in 2018 and it requires companies that collect, store and sell Personal Information of California residents to provide them with: a) information identifying all third-party companies to which a company may have disclosed, within the past year, their Personal Information that such companies could utilize for direct marketing purposes; and b) a description of the categories of Personal Information disclosed.

Please note: The CCPA portion of our Privacy Policy is only applicable to California Residents and supplements the information contained in the Company’s Privacy Policy and it applies solely to visitors, users, and others who reside in the State of California. The Company will, to the extent required by any applicable law, disclose, delete or take any other action with respect to any personal data that is collected by us from residents of California. Residents of California may make a request pursuant to the CCPA to have us, among other things:

Disclose to you:

Any such request by an individual under the CCPA (1) can only be made twice in a 12-month period, (2) will require the collection of certain information by us to verify the identity of such individual, and (3) can be submitted to our Data Privacy Officer listed herein. We will respond to any such request within 45 days after receiving it. The CCPA requires certain additional disclosures that can be found at the CCPA website.

We will not discriminate against any individual for exercising any right made available to such individual under the CCPA.

COOKIES, OTHER TRACKING TECHNOLOGIES AND OPT-OUT GUIDE

Similar to many online companies, we utilize services provided by Google, Facebook and other companies that use tracking technology. These services rely on online tracking technologies – such as cookies and web beacons – to collect directly from your device information about your browsing activities, about your interactions with websites, and about the device you are using to connect to the Internet.

We honor your advertising choices, so please review the various ways to opt out of our (and our third-party advertising partners’) use of cookies and/or other tracking tools, which we have summarized below:

Blocking cookies in your browser. Most browsers let you remove or reject cookies, including cookies used for interest-based advertising. To do this, follow the instructions in your browser settings. Many browsers accept cookies by default until you change your settings. For more information about cookies, including how to see what cookies have been set on your device and how to manage and delete them, visit www.allaboutcookies.org.

Blocking advertising ID use in your mobile settings. Your mobile device settings may provide functionality to limit use of the advertising ID associated with your mobile device for interest-based advertising purposes.

Using privacy plug-ins or browsers. You can block our websites from setting cookies used for interest-based ads by using a browser with privacy features, like Brave, or installing browser plugins like Privacy Badger, Ghostery or uBlock Origin and configuring them to block third party cookies/trackers.

Platform opt-outs. The following advertising partners offer opt-out features that let you opt-out of use of your information for interest-based advertising:

Google: https://adsettings.google.com Facebook: https://www.facebook.com/about/ads

Advertising industry opt-out tools. You can also use these opt-out options to limit use of your information for interest-based advertising by participating companies:

Digital advertising Alliance: http://optout.aboutads.info

Network Advertising Initiative: http://optout.networkadvertising.org/?c=1

Chapter VII
Legal & Contact

GOVERNING LAW

This Privacy Policy is governed by the laws of the State of New Jersey, without regard to its conflict of law provisions. Any disputes arising from these terms or your use of our website shall be resolved in the state or federal courts located within fifty (50) miles of our office.

CHANGES TO OUR PRIVACY POLICY

We may periodically update our Privacy Policy. When we post changes to this Policy, we will also revise the “Last Updated” date appearing at the top of the Policy. If there are material changes to this Policy, we may notify you by email or by means of a Policy on our home page. We encourage you to review this Policy periodically to be informed of how we are using your information and to be aware of any changes to it. Your continued use of the Sources after the posting of any amended Policy shall constitute your agreement to be bound by any such changes. Any changes to this Policy are effective immediately after we post it.

Contacting Us

We have appointed a Data Protection Contact who you can reach out to about any queries you may have in relation to this policy. If you have any questions about this policy or your information, or to exercise any of your rights as described in this policy or under applicable laws, you can contact us as follows:

Data Protection Contact
By phone: (215) 944-5158
By email: [email protected]
Becker Aesthetics & Plastic Surgery, Attention: Data Protection Officer, 1608 Walnut Street, 9th Floor, Suite 902B, Philadelphia, PA 19103

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